(Article) Lily Allen’s Record Label, In the Name of, Reports on 2NE1′s “I Love You”

2ne1_street

K-pop superstars and MTV Iggy’s 2011 ‘Best New Band In The World’ 2NE1 debuted their latest single, ‘I Love You’ last week. For those unfamiliar with their work, 2NE1 (pronounced ‘to anyone’ or simply ‘twenty one’) are a four-piece South Korean girl band responsible for some of K-pop’s most memorable and archetypal hits (K-pop refers to the genre of sugary, hook-heavy Korean electronic pop/dance/R&B music, sung mainly in Korean but often featuring American English phrases thrown in for good measure).

Based mainly on only two chords, ‘I Love You’ is a dreamy, colourful and succinct pop gem – the cheesy opening monologue only adds to the song’s kitsch amazingness. The closing 35 seconds in particular are sheer pop brilliance, and somehow bring the entire song together, shining a whole new light on subsequent listens.

In the Name Of is a record label set up by singer Lily Allen.

Superstar K-pop dan ‘Best New Band In The World’ 2011 MTV Iggy 2NE1 debut single terbarunya, ‘I Love You” minggu lalu. Untuk mereka yang tidak terbiasa dengan pekerjaan mereka, 2NE1 (diucapkan ‘to anyone’ atau hanya ‘twenty one’) adalah empat orang gadis Korea Selatan yangbertanggung jawab untuk beberapa hits K-pop yang paling berkesan dan berpola dasar (K-pop mengacu pada genre dari pop manis, hook-berat elektronik Korea / tari / musik R&B, dinyanyikan terutama di Korea tetapi sering menampilkan frase Inggris Amerika dilemparkan untuk respon baik).

Didasarkan terutama pada hanya dua akord, ‘I Love You’ adalah permata, menerawang pop penuh warna dan ringkas – monolog pembukaan murahan hanya menambah keluarbiasaan dari lagu itu. Penutupan 35 detik secara khusus kecemerlangan dengan pop belaka, dan entah bagaimana membawa seluruh lagu bersama-sama, bersinar cahaya baru pada berikutnya saat  mendengarkan lagu itu.

In the Name Of adalah label rekaman yang menaungi Lily allen

 

Source: ITNO
Thanks to @Yunhaa for the tip
Reposted by staff@ygladies.com
Indo trans: 2NE1land

 

Comments
One Response to “(Article) Lily Allen’s Record Label, In the Name of, Reports on 2NE1′s “I Love You””
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